- MDCP Home
- New Awards for 2020
- What is MDCP?
- Impact
- Reputation for Efficacy
- Important Dates/Contact
- Current ITA Project Teams
- List of All Projects
Click headers to expand:
Results & Highlights
Apply for Project Funding
Cooperator Project Mgt
ITA-MDCP Project Team
Cooperator Financial Mgt
Other MDCP Resources
More Resources
Market Development Cooperator Program
PROJECT PROFILE: Association for Print Technologies (APTech, 2015 award)
Indonesian buyers examine output mail inserters exhibited by Gunther International at GRAPHEXPO 2016 in Orlando. Several Indonesian buyers were recruited to attend the show by Marco Gandasubrata, Director, APTech Indonesia, established as part of the MDCP project. image: APTech
Boundless Opportunities in Indonesia
New technologies continue to update the print industry. This innovation has kept the industry relevant in mature markets like the United States, but there is even greater promise outside the country. Rising GDP in the Asia Pacific region is estimated to lead global growth in the print market. Indonesia, with its rapidly growing print market, is expected to offer heightened opportunities for U.S. print industry firms.
MDCP Award/APTech Match: $298,746/$655,709
Markets Targeted: Indonesia
U.S. Industry Promoted: Printing, Publishing and Converting/Packaging Technologies
Period: 2016-2019
Key ITA Collaborators:
- Forrest Nielsen, Industry & Analysis, Washington, D.C.
- Amy Vickery, Global Markets, Washington, D.C.
- Andrew Billard, Global Markets/Commercial Service, Jakarta
- Yanuar Wibisana, Global Markets/Commercial Service, Jakarta
Project Description:
- Establish the APTech IMAP (Indonesia Market Access Program) office in Jakarta, Indonesia.
- Develop bilateral business and technology matchmaking show and trade mission programs between Indonesia and the U.S.
- Organize and produce technical education, skills/competencies and product training.
Project Milestone Report (Part B)
Projected Exports Generated by 2022: $28,000,000
Exports Generated by 2018.12.31: $257,077
Exports Per Dollar of award: $1
Read the MDCP Project Application
To take advantage of these opportunities, APTech, the Association for print Technologies competed for and won a 2015 Market Development Cooperator Program (MDCP) award. APTech kicked off its new MDCP project in early 2016. Its goal is to generate $28 million in exports by the end of 2018.
As part of the MDCP project APTech launched its “Indonesia Market Access Program”. Through IMAP, APTech is matching Indonesian customers with the right U.S. technology. The association is taking U.S. firms to Indonesia on missions to establish business relationships and to educate potenital Indonesian buyers about the latest U.S. technological solutions to print and related applications. IMAP includes training by Indonesian buyers on U.S. equipment and the recruiting of Indonesian buyer delegations to attend GRAPHEXPO and PRINT shows in the United States.
Series of Trade Missions
APTech launched the first outbound Indonesia mission in March 2016 to connect APTech members to Indonesian printers, dealers/distributors/and agents, and for APTech members to learn about the Indonesian market and business potentials. Partnering with ITA, APTech also offered to mission participants the APTech-International Color Consortium (ICC) Color Management Conference. Nearly 200 print leaders from throughout Indonesia attended this popular event.
APTech built on this early project activity by offering its members and other U.S. manufacturers to conduct technical presentations at the October 2016 Printpack Outlook Conference. This October trade mission was the second APTech offered to Indonesia in 2016, which included tours of prominent players in the packaging segment.
Indonesia Office
APTech ramped up its in-country support capacity by opening an office in Jakarta in April 2016. From this base APTech's Indonesia operations manager Marco Gandasubrata provides in-market expertise and arranges trade activities.
APTech’s IMAP initiative, backed by ITA financial and technical support, is helping U.S. printing, publishing and converting companies to capitalize on the unique growth opportunities in Indonesia.
IT15INA1120012 -- SF case 91124
---------------------------------------------------------
The Association for print Technologies (APTech) is a Reston, Virginia-based trade association of over 600 companies which manufacture and distribute equipment, systems, software, supplies used in printing, publishing and converting. Founded in 1933, today APTech represents manufacturers, importers and distributors of equipment, supplies, systems and software used in every printing, publishing and converting process from design to distribution. Prior to January 2018, the association was known as NPES.
APTech contacts: Greg Safko, Pernilla Jonsson
Note: This page contains hyperlinks to information created and maintained by other public and private organizations. External links to other Internet sites should not be construed as an endorsement of the views or privacy policies contained therein.
The International Trade Administration, U.S. Department of Commerce, manages this global trade site to provide access to ITA information on promoting trade and investment, strengthening the competitiveness of U.S. industry, and ensuring fair trade and compliance with trade laws and agreements. External links to other Internet sites should not be construed as an endorsement of the views or privacy policies contained therein. This site contains PDF documents. A PDF reader is available from Adobe Systems Incorporated.